So what’s a video marketer to do without editing software? Fortunately, YouTube offers a web-based video editor that is entirely free and accessible through its platform. That said, if you’re operating on a shoestring budget, you might not be able to afford video editing software. If you can’t seamlessly weave your shots together or get your cut to hit the right frame, your video will seem unpolished and disengage your viewers. As a video marketer, editing might be the most important part of post-production.
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